In this blog, we will talk about the importance of a blog’s address, discuss some of the best blog address examples, and help you come up with one of your own.
Now, before we begin the blog address crafting process, let’s define a blog address and its components.
What Makes Up a Blog Address?
Graphic of people holding browser icon and cursor with a blog address example above them
Source: Freepik
So, what is the definition of a blog address? A blog address also known as the URL of a blog is the web address that helps your readers to find your blogging site. It is composed of three components: Domain Name, Extension, and Path. Let’s look into them one by one:
Domain name
This is the main name of your blog and is a mixture of two or three words that people type to visit your website. For example, if you are starting an informal blog to post fun blogs, your domain might be ‘funblog.’
Extension
The extension comes right after the domain name and shows the type of website you are using. The most common extensions are .com, .org, and .net. If you opt for .com, your blog address from the previous example will become funblog.com
Path
The path indicates the directions within your website and where you can find specific information. Let’s consider this URL from the same example – funblog.com/posts. The path is “posts” as it will direct you to the posts section of the website.
Why Your Blog Address Is More Important Than You Think
A hand writing ‘important’ on a notepad
Source: Freepik
You might neglect the power of a good URL but you cannot deny it.
The blog address is the first thing that readers encounter, hence it can either attract them or repel them.
Choosing the right blog address is extremely important as various other factors related to your blog’s growth depend on it.
A good blog address that is simple, easy to remember, and has the right core keyword can help increase your blog’s visibility and also help it perform well in search engines. Contrarily, a complex blog address can do the opposite.
In short, your blog address is responsible for increasing your blog’s visibility, branding, and user experience.
Best Blog Address Examples to Learn From
As promised, now it’s time for you to explore some of the best blog address examples. You can go through each site and see what makes their blog URL examples the best!
1. TechCrunch.com
When you read the word(s) techcrunch, you get an instant realization that this blog must be related to technology. It’s simple and the choice of words is also relevant to the niche. The usage of the word ‘tech’ has also helped this site do well in SEO aspects.
2. SmartPassiveIncome.com
The blog address, smartpassiveincome gives a clear hint of the type of content you will find on this blog. It is to the point and can easily be stored in one’s subconscious mind. Additionally, the URL is full of keywords which also makes this blog site search engine friendly.
3. TheMinimalists.com
TheMinimalists is uncomplicated and portrays the blog’s core theme, which is minimalism. They have efficiently used the word “minimalists” as a keyword that supports their branding and SEO. The URL is easy to remember and increases the chances of frequent visits to the site by targeted readers.
5. Mashable.com
Wondering why this URL is among the best blog URL examples? Even though mashable does not focus on a specific niche keyword, it is still unique and catchy. Most importantly, it is a single-word domain that makes it easy for people to remember it.
[Bonus] How to Create a Memorable Blog Address
To help you craft the best URL for your blog, we have rounded up some of the best tips:
Keep it short and simple.
Research has shown that short URLs tend to perform better in search engines than long ones. Make sure the URL you design for your blog site is short and has a good readability score.
Prefer a .com domain.
A ‘.com’ domain is widely recognized and trusted. Even though there are multiple other extensions such as .net, and .org, .com still tops the list as being the easiest to remember.
Avoid hyphens and underscores.
Hyphens often create confusion while typing, as do underscores. Therefore, it is better not to use them unless the very specific domain name is already occupied and you have no other options.
Use keywords where relevant.
Include a target keyword that reflects your blog’s niche. This will help you in terms of SEO and will also give your readers an instant understanding of the niche of your blog.
